Programme 01 · Dubai
From executive to fractional.
A one-day workshop for experienced executives preparing to move into fractional work. Understand your fractional identity, turn your experience into an offer, and build the confidence to take it to market.
- Format
- One full day, in person
- Where
- Dubai, venue shared with dates
- For
- Senior executives exploring or starting fractional work
- Fee
- Confirmed before you book

Registering interest is not a booking. Dates, speakers and pricing are confirmed before you decide whether to book.
Who it is for
Two kinds of executive take this day.

Exploring fractional work
You are an experienced executive considering the shift and want a clearer sense of your fractional identity before you commit to it.

Finding your shape
You are newer to fractional work and still turning your experience into a clear offer and a point of view clients can buy.
What you leave with
A clearer direction for your fractional practice.
The day is practical. You work on your own offer, with peers and a fractional leader in the room, and you leave with something you can use the next week.
- What changes when you move from an executive role to a fractional identity
- How to turn your experience into a clear offer and point of view
- How to talk about the problems you are best placed to solve
- What you need before taking that offer to market
The day
Five sessions, from identity to market.
Indicative running order. Final timings are shared with the confirmed date.
MorningUnderstanding your fractional identity
What changes when you stop being one company's executive and become a leader several businesses can call on. Map the problems you are best placed to solve, and the ones you are not.
Late morningFrom experience to a clear offer
Solopreneur marketing for senior leaders. Turn a long career into one offer and one point of view that a founder understands in a minute.
Early afternoonOptimising your profile for the market
Rework how you present yourself, online and in conversation, so the right businesses recognise the problem you solve.
AfternoonYour questions about becoming fractional, answered
Pricing, contracts, how many clients and where the first one comes from. Bring the questions you have always wanted to ask, and get straight answers.
CloseLearning from a fractional leader in your designation
Hear from someone who has made the move in your function: what worked, what they would do differently, and what the first year really looked like.

Launching in the UAE first
The first workshop runs in Dubai.
Register your interest from anywhere. We will tell you when sessions open in other regions.
Where it leads
A first step, not the whole path.
The workshop stands on its own. For those who want to go further, the founding cohort programme takes the method into live client work.
Explore the founding cohort programmeIs registering an application or a booking?
Neither. Registering interest helps us shape the day and keeps you informed. You decide whether to book once the date, speakers and fee are confirmed.
What does it cost?
The fee is confirmed before you are asked to book. Registering costs nothing.
Who leads the sessions?
Practising fractional executives, including a fractional leader from your own designation. Speakers are named when the date is confirmed.
Do I need to be based in the UAE?
The first workshop runs in person in Dubai. You can register from anywhere and we will let you know as sessions open in other regions.
What should I bring?
Your current profile or CV, a notebook, and the questions about fractional work you have not yet had answered.

Register your interest
Be first to hear when dates are set.
Tell us which parts of the day matter most to you. It helps us shape the first workshop around the people in the room.